The Baldwin Bulletin - Advertising

Advertising

Advertise with us! The Baldwin Bulletin will get your name out there in an affordable way.

Contact our Advertising Manager

Lynn Chapman today!

Office: 478-452-1777

Cell: 478-414-8055

The way newspaper advertisment pricing is done can be a little tricky to understand. So we'll break it down for you so you know exactly what you're paying for.

The open rate for an ad in The Baldwin Bulletin is $7 pci. Pci stands for per column inch. Let's use our most popular ad size* (3x5) to demonstrate how to calculate the price. To determine the price, first you multiply 3 times 5 which equals 15. Thats your the ad's total space you're paying for. Then you times 15 by 7 (reminder: The Baldwin Bulletin charges $7 pci) which equals 105. Therefore, to run your advertisement once, it cost $105**.

*A column is not equivalent

to an inch.

Width: Inches:

1 column 1.833"

2 coulmns 3.792"

3 columns 5.75"

4 columns 7.708"

5 columns 9.667"

6 columns 11.265"

To help you out, here our our most popular advertisement sizes and the pricing for one run:

Size: Cost:

2 x 2 $28 (size of an actual business card)

3 x 3 $63

3 x 4 $84

3 x 5 $105

3 x 10.5 $220.50 (quarter page)

6 x 10.5 $441 (half page)

6 x 21 $945 (whole page)

**The Baldwin Bulletin offers discounts

depending on how many weeks an

   advertisement is run.
Number of weeks:                    Price:
2-11 wks                                       $6 pci
12-23 wks                                     $5 pci
24-35 wks                                     $4.25 pci
36-51 wks                                     $3.50 pci
52 wks (one year)                      $3 pci